Course Schedule

Occasionally, it may be necessary to revise this schedule to meet students’ or university needs. I reserve the right to revise this document if the need arises. If that is the case, you will be notified at the earliest possible date. Note that for our purposes each week below begins on Sunday at 12:01 am and ends on Saturday night at 11:59PM (not providing the beginning and end dates of the term). I will make every attempt to send kickoff newsletters will go out on Sundays and wrap up newsletters out on Fridays to bookend the learning units.

Note that part of good business protocol is to know what time zone all relevant parties are in. All times for this course are aligned with the time zone of East Carolina University, which is in the U.S. Eastern time zone, or -4 Coordinated Universal Time.

Note, weekly newsletters and G+ community will contain additional information about assignments, activities, and discussions.

Date Unit Work Due
 Week 1

Tuesday,
Jan.10-

Saturday, Jan. 14

Unit 1: Exploring business and professional writing  (Use this category on G+)

Read syllabus

Activity: On G+, post an introduction to the community. Comment on others’ introductions, finding connections, asking questions, making observations, etc. #intro

G+ Online Discussion: Use #syllabus for posts. Post a comment about what surprises, bothers, intrigues, or excites you about the syllabus. Include any questions you have as well.

 Week 2

Sunday,
January 15th-

Saturday, Jan. 21

 

Unit 1: Exploring business and professional writing

 

Activity: On G+, post a Metro Map of your writing experiences. Comment on others’ metro maps, finding connections, asking questions, making observations, etc. #metromap

Read: Familiarize yourself with the textbook (Writing in Professional Contexts) and read through page vii (that is, look over the front matter including Table of Contents, Acknowledgements, Preface, and Introduction).

G+ Discussion: #textbook

NOTE: Last day for drop/add is 1/17/17 by 5PM.

Week 3

Sunday, Jan. 22-

Saturday, Jan. 28

Unit 1: Exploring business and professional writing  

Watch: Major Malfunction (a 20-minute video on the Challenger Disaster and communication’s role in it)

Activity: On G+, create a post defining workplace communication, genres and practices, roles & responsibilities #definition.

G+ Discussion #Challenger

 Week 4

Sunday, January 29-

Saturday, Feb.4

 

Unit One Wrap Up:

Exploring business and professional writing

Read: Pages 1-5 (ending just before “Canons of Rhetoric”) in Writing in Professional Contexts. Also familiarize yourself with Part III: Sample Documents in Writing in Professional Contexts so that you know what’s available to help you as you think about Case #1 (see below).

Google Hangout: Instructor Led (Time TBD)

Twitter Chat: Instructor Led (Time TBD)

G+ Discussion: Canons of Rhetoric #rhetoric

Complete: Quiz #1

Week 5

Sunday,
February 5th- 

Saturday, February 11th

Unit Two: Rhetorical Approaches to Problem-Solving  Read:  Case #1 on the course website and research reports, emails, and letters in Part III of your textbook

G+ Discussion: Reading Discussion, #Case1

G+ Activity: Consider the Contextualizing Questions on p. 5 in light of the Rhetorical Situation for Case 1. Create two (2) design plans that outline your roles, responsibilities, purposes, etc. for each communication in the case using the contextualizing questions. #designplan

Respond to other students’ design plans. Note similarities, differences, questions that arise for you as you review. Feed these back into the #Case1 discussion.

Week 6

Sunday, February 12-

Saturday, February 18

 

Unit Two Wrap Up: Rhetorical Approaches to Problem-Solving Read: Pages 5-8 in Writing in Professional Contexts

G+ Discussion: Modes of Persuasion #persuasion & sharing research resources

Twitter Chat: Group 1, #engl3880, 7pm on Thursday, Feb. 16

 Case 1 Drafts Due: On G+, post completed drafts for Case #1. #C1Draft by Saturday at midnight.

Week 7

Sunday, February 19-

Saturday, February 25

Unit Two Wrap Up  Activity: Respond to your partner’s case 1 drafts, addressing the assignment guidelines and contextualizing questions from p.5.  Sunday-Tuesday

Google Hangout: Group 1, Thursday at 7pm, Revising Case #1

Due: Case #1 Final Drafts due by midnight, Saturday, February 25. Post on G+ #C1Final

 Week 8

Sunday, February 26-

Saturday, March 4

 

Unit 3: Fostering Corporate Diversity Learn to use SabaMeeting

Read pages 8-14 in Writing in Professional Contexts

Explore Katie Manthey’s Dress Profesh Project

Activity Post and Explain what it means for you to #DressProfesh on G+

Complete Quiz #2

 

Week 9

Sunday, March 5

Saturday- March 11

SPRING BREAK  SPRING BREAK

 

Week 10

Sunday, March 12-

Saturday, March 18

 

 Unit 3: Fostering Corporate Diversity Read:  Case #3 Assignment Guidelines

Activity: G+ Culture Mapping #culture

Activity: Find two people who share a cultural affiliation. Form a group and collaborate on the following. One page (single-space) Marketing Guide for X Culture: Define the culture. If you were going to advise someone on how to market a product to this particular culture, what advice would you give them? In what ways would they have to pay attention to visual communication? What ethical considerations will you take into account in order to ensure you’re doing a good job of speaking with and being respectful of this set of stakeholders? Post to G+ #marketing

G+ Discussion: #Case3

Week 11

Sunday, March 19-

Saturday, March 25

Unit 3: Fostering Corporate Diversity Read: EEOC Website About EEOC, Laws Enforced by EEOC, Discrimination By Type (click on each individual link and read details), and Prohibited Practice

Read: Pages 12-14 in textbook.

Watch: Mellody Hobson’s Ted Talk: Color-Blind or Color Brave

G+ Discussion: Corporate diversity and inclusiveness: What does it mean to foster diversity in the workplace? What kinds of diversity? What does this look like in practice? How do professional communicators advocate for workplace diversity and a diversity of stakeholders? #inclusion

Google Hangout: Group 2, Time TBA, Drafting Case #3

 Complete Quiz #3.

Case 3 Drafts Due: On G+, post completed drafts for Case #3. #C3Draft by Saturday at midnight.

 

Week 6

Sunday, March 26-

Sunday, April 1

 

Unit 3 Wrap Up: Fostering Corporate Diversity Activity: Respond to three peer drafts, addressing the assignment guidelines and contextualizing questions from p.5.  Sunday-Tuesday

Twitter Chat: Group 2, Time TBA (Tuesday-Thurs), Revising Case #3

Due: Case #3 Final Drafts due by midnight Saturday. Post on G+ #C3Final

 Week 13

Sunday, April 2-

Saturday, April 8

 

Unit 4: Digital Content Strategies Read: Case #4, Case #4 assignment guidelines, & Pages 15-top of 23 in Writing in Professional Contexts.

Discussion: CMS and Social Media Campaigns #digitalcontent

G+ Activity: Create or add content to two personal/professional social media profiles, share on G+, and follow, tweet, and engage, professionally with classmates’ through these accounts. 

Google Hangout: Corporate Social Responsibility, Social Media and Web Content Strategies (T-Th); Group 3

Week 14 

Sunday, April 9-Saturday, April 15

Unit 4: Digital Content Strategies Read: Page 97-101 in Writing in Professional Contexts.

Watch: Steve Krug’s sample usability test 

Watch: Example Usability Test with Paper Prototype

Twitter Chat: Led by Group 3, web content analysis, accessibility, and usability

 Activity: Collaborative G+ Web Content Analysis #webcontent

Case 4 Drafts Due: On G+, post completed drafts for Case #4. #C4Draft by Saturday at midnight.

Week 15

Sunday, April 16-Saturday, April 22

 

Unit 4 Wrap Up: Digital Content Strategies Activity: Respond to three peer drafts, addressing the assignment guidelines and contextualizing questions from p.5.  Sunday-Tuesday

Complete Quiz 4

G+ Discussion: Case #4 Revision 

Due: Case #4 Final Drafts due by midnight Saturday. Post on G+ #C4Final

Complete: The SPOTS (Student Perception of Teaching Survey) is available starting this week. You’ll receive an email with a link to the survey. PLEASE fill it out; I really value your feedback.

 Week 16

Sunday, April 23- Saturday, April 28

 

 

 

Unit 5: Creating a Professional Web Presence Google Hangout: CMS for personal websites & Statements of Purpose, Led by Group 4 (Sunday-Monday)

Watch: Creating a Statement of Purpose

Discussion: G+ Discussion  Collaborating, Networking, & Building Relationships #network

Complete: SPOTS closes this week. If you haven’t already taken it, please do. I really do value your feedback; it affects how I teach in the future!

Activity: Paper or Digital Prototypes for Prof. Website  #prototypes & Statement of Purpose Draft #SOP

 

Week 17

Sunday, April 30-Saturday, April 6

 Unit 5 Wrap Up:

Creating Professional Web Presence 

Activity: Respond to three peer drafts of Website Prototypes and SOP’s, addressing the assignment guidelines and contextualizing questions from p.5.  Sunday-Tuesday

Twitter Chat: Revising Professional Web Site, Led by Group 4

Due: Final Website Project Link due Thursday, May 4 by noon.#profwebsite